the status of the water park:
the water park is a large-scale comprehensive sports and cultural and recreational activities centered on water. it is also a business with high population density. it offers a diving pool and a thrilling blasting pool; an interesting cave river with fun model statues...
the water parks designed in the past are generally relatively simple. some swimming pools, only water slides and blasting pools, have become so-called water parks. in fact, these "water parks" can only be regarded as leisure pools. in addition to the above functions and facilities, the modern water park must also add elegant garden views, interesting underwater toys, fun climbing steel frames, and a variety of lighting speakers. in addition to the above main functions, other auxiliary facilities, such as catering, changing equipment, security systems, and charging models, have taken the entire water park operation to a new level. therefore, the water park we designed is developing in this direction.
the modern water park is very popular in modern and developed countries. as an important part of the tourism industry, the water parks in the united states, japan, thailand and south africa are all famous in the world. ten thousand people.
water park project:
the water park has several basic facilities:
first, the wave pool: this external equipment can make waves from 0.8 meters to 1.5 meters. this height of wave is the requirement of a general water park, suitable for a young and old to play. of course, the demand for a higher blaster can create more turbulent waves to meet different requirements.
2. water slides: water slides with different heights and shapes change to improve a high-speed movement for swimmers. the irritating ingredients are more than other items. there are many turns, free fall, and black bottomless.
third, the drifting river: a slow-moving river, swimmers can sit on a small rubber boat, drifting into the quiet caves with the river, or enjoy the music.
fourth, the paddling pool: shallow pool water, convenient for children from three to eight years old to play. there are a lot of toys inside, human steel frame can climb, there are water spray guns, rope-like nets and other dynamic toys.
in addition to the above-mentioned main items, other ancillary content is very important, and it is mainly based on the content of these items to show the uniqueness of each water park, such as: bubble pool, water taxi height, music lighting combination waterscape waterfalls and garden layouts can make water parks different.
of course, there are also smooth operations of catering, changing equipment, security systems, life-saving management, and service attitudes, which can make the operation of the water park more successful.
the food and beverage segment, whether it is fast food, restaurants, chinese or other local foods, is one of the important sources of income for water parks. according to our statistics, the cost of spending a meal by a swimmer is equal to the cost of entering a water park. however, the catering industry is a business different from the water park, and it is a business that is more difficult to operate. there are many management companies that hand over this project to another management company.
feasibility analysis of the water park:
the consumption characteristics of the water park are very consistent with the consumption patterns of the chinese people. the water park is a popular, well-educated, intensive and active activity for both young and old, and, more importantly, consumption is reasonable. at present, in the market, the slightly popular entertainment business is very expensive. for example, karaoke, bowling, ballroom, sauna and other projects are some examples. only a small group of high-income or public-consumer can afford it. start. few projects can be adapted to a wide range of ages, from children to the elderly.
china's population is highly dense, and the population per unit area is on average many times higher than that of europe, america and even southeast asia. such living and geographical conditions are just right for the cause of the water park, because the area of the swimmers playing in the water park is limited, so the area of the water park can be fully utilized, and the time of play is long, and the swimmer can be low consumption, and the high income of the operators.
the above two basic consumer needs have made the water park the most rewarding investment in the market.
market research data
based on the figures from our specific survey:
i. swimming pools and water parks this intensive recreational and leisure venue is a potential investment in china.
second, the operating efficiency of the indoor pool is higher than the outdoor pool in terms of water surface per square meter.
third, the benefits of the water park are higher than the average swimming pool.
fourth, the outdoor play park is a project that cannot be ignored. although there are only four months of business hours in a year, but the investment is small, the water surface can be made very large, the population is large, and the monthly income is relatively good.
5. indoor water parks are the focus of investment.
sixth, the indoor water park plus outdoor splashing, connected in summer, separated by cold weather, open all day, is the idea of the best of both worlds.
simulating the planning of a water park
the indoor area is 20,000 square meters, of which the water area is 12,000 square meters. face a very typical and colorful splash park. its content is much more exciting than the existing water parks in china. there are waves, pools, leisure pools, water slides, pools, pirate pirates, children's pools, animal pools, fun pools. , drifting rivers, fun caves, rockery waterfalls, volcanic eruption fountains, rain curtain fountains, water taxis, underwater music pools with underwater speakers, underwater lights. the estimated traffic is 10,000 people/day. the area also includes other dining areas, changing clothes, showers, machine rooms, and waiting areas.
simulate the investment budget of the water park
preparation period (eight months)
(1) construction: (indoor and outdoor building): ¥14,000,000.00
(2) waterpark equipment: ¥15,000,000.00
(3) garden and decoration: ¥7,000,000.00
(4) construction equipment: ¥10,000,000.00
(5) administrative fees and miscellaneous fees: ¥3,000,000.00
total: ¥49,000,000.00
recruitment, staff training, publicity (two months) during the business preparation period: ¥2,000,000.00
the pre-business investment budget is: ¥51,000,000.00
annual turnover forecast
late may, june salary, july, august, early september:
10,000 people / day × ¥60/person × 120 days ¥72,000,000.00
other months:
5,000 people / day × ¥30/person × 245 days ¥36,750,000.00
annual turnover: ¥108,750,000.00
average monthly turnover: ¥9,062,500.00
take ¥9,000,000.00
monthly spending forecast:
(1) rent: ¥600,000.00
(2) salary: general manager (foreign investment) (with other subsidies) ¥50,000.00
duty manager 5,000 × 8 ¥40,000.00
duty engineer 3,000 × 4 ¥12,000.00
lifeguard 1,500 × 60 ¥90,000.00
cleaner 800 × 60 ¥48,000.00
receptionist 1,500 × 10 ¥15,000.00
kitchen and water bar 3,000 × 15 ¥45,000.00
waiter 1,200 × 30 ¥36,000.00
washing 800 × 15 ¥12,000.00
handyman 800 × 10 ¥8,000.00
accounting and cashier 2,500 × 2 ¥5,000.00
clerk 2,000 × 2 ¥4,000.00
total: ¥365,000.00
(3) construction, equipment, garden and supporting facilities (five-year depreciation) ¥770,000.00
(iv) interest expense
(¥51,000,000.00 × 15% ÷ 12) ¥637,500.00
(5) electricity charges
400kw × 16 hours / day × 30 days × 1 yuan / kw ¥192,000.00
(6) maintenance ¥10,000.00
(7) additional expenses (advertising, promotion, reception, etc.) ¥500,000.00
recurring expenses 1 to 7 total ¥9,074,500.00
take ¥3,500,000.00
(9) monthly pre-tax gross profit:
(¥9,000,000.00 -¥3,500,000.00) = ¥5,500,000.00
(monthly turnover) (recurring monthly expenses)
(10) tax rate: 30%
(11) after-tax gross profit: ¥3,850,000.00
(12) payback period:
investment ¥51,000,000.00 ÷¥3,850,000.00 = 13.2 months
the payback period (plus 8 months of construction period) is 1 year and 9 months.
this article is from: guangdong hangyi water park equipment co., ltd. (www.gdhangyi.com)
